Bringing the past to life at Manchester Jewish Museum

Background

As part of the Heritage Lottery Fund, CARH began an exciting new project at Manchester Jewish Museum. A the time the museum was granted £420,000 by the Heritage Lottery Fund to enhance its offering to visitors and restore the museum’s historic synagogue building.

Challenge

CARH was tasked to attract new target markets and enhance the experience of all visitors to the museum using AR.

Creative approach

We used virtual storytelling through an AR demonstrator app to bring history back to life in an enjoyable and interactive manner.

Dr Timothy Jung who leads the project for CARH explained:

“We are looking at many different ideas for the app, including ways we could ‘bring people back’ from the past. We are all very excited about being a part of this huge project.”

Initial research started in July 2015.

Outcome

This study found that AR and especially the gamification approach is an ideal way of creating enjoyable and interactive learning experiences for school children. AR was found to increase the willingness to learn and retention of information. Overall, school children confirmed that they had a more enjoyable experience of visiting the museum.